Dubai is upbeat with the world-class shopping malls that are coming up fast in the country and that are helping boost tourism in the emirate, according to Khaled A bin Sulayem, Director General of Department of Tourism and Commerce Marketing (DTCM).   According to Mr. Sulayem, ¢Several shopping centres are now being established in new areas all over the emirate, the number of which is now as much as 10 times more than those existent 10 years ago. Dubai will have the world§s largest shopping centre as part of the Bawadi Hotel Project. There will also be Dubai Mall as part of the Burj Dubai mega-project, besides several other shopping centres now being established.¢ As per DTCM statistics, the number of hotels in the emirate has increased from 233 and 60 serviced apartment complexes in 1996 to 306 hotels and 117 serviced apartment complexes in 2006. Also, hotel revenues have increased from around Dh1.8b in 1996 to the tune of about AED10.8b in 2006.   DTCM pointed out at the intensive promotion campaigns launched by the DTCM since early 90s, has resulted in a tangible increase in the number of tourists descending on Dubai, especially from the Gulf Cooperation Council states year after year.     ¢The tourist boom witnessed by Dubai currently is evidenced by the high hotel occupancy rates during the summer months, which was never the case before the launch of the DSS 10 years ago. DTCM§s main focus is to tap fresh markets and attract the largest possible number of tourists to Dubai¢, he added.